Hygge (pronounced hoo-gah) is a Danish lifestyle concept that emphasizes comfort, coziness, and enjoying the good things in life. Originating in Denmark, hygge has become popular worldwide, especially in colder seasons when we crave warmth and connection. Although there’s no exact English translation, hygge is all about embracing comfort and creating a warm, inviting atmosphere. […]
Jante Law or the Law of Jante, Janteloven in Danish, is a personal social code that permeates business culture to discourage boasting about success and promote modesty. Common in Denmark, Sweden, and Norway, this unwritten social code, integral to Danish business culture, is known for promoting humility in business success by encouraging collective conformity and […]
Scandinavian countries have implemented highly effective deposit systems, including a bottle deposit fee, that encourage recycling and contribute to both environmental sustainability and economic growth. These deposit systems add a small fee to beverage containers, which people get back when they return the containers for recycling. This simple approach not only encourages responsible waste management […]
Estonia country, a small Baltic nation in northeastern Europe, has positioned itself as a global leader in digital innovation with its e-Residency program. Known for its rich historical context and significant events that have shaped its national identity, Estonia is a member of both NATO and the European Union. This unique initiative offers a gateway […]
In May 2024, I embarked on a business trip to South Korea, primarily focused on visiting the vibrant city of Seoul. This experience marked my first face-to-face interactions with several business contacts I had previously connected with online. The goal was not only to establish more meaningful relationships but also to cultivate trust—a crucial component […]
Exporters often ask: How can I find a skilled partner or sales manager in my target country and industry? It’s challenging, but LinkedIn Navigator can help How to find a person who is: There are many indirect channels to look for one. However, I have found that one of the best options is the LinkedIn […]
When it comes to expanding a business internationally, two key concepts often come up: export localization and go-to-market (GTM) strategies. These two might seem similar, but they each play a unique role in helping businesses introduce their products and services to new audiences. Think of localization as making your business feel at home in a […]
Finding complete B2B contact information can be challenging, whether your prospects are based in Norway, Poland, or India. B2B refers to commerce between two businesses, in contrast to B2C transactions, which involve individual consumers. By leveraging global B2B contact strategies and tools tailored for international B2B networking, you can simplify the process and uncover valuable […]
Are you considering expanding your business by exporting to Finland? Venturing into foreign markets like the Finnish market might seem overwhelming, but with the right information, it can be a smooth and successful journey. Export regulations play a crucial role in this process, impacting how goods and services are exchanged between countries. Exporting involves selling […]